A mobile app for carpet designers & colorists to collaborate on
A mobile app for carpet designers & colorists to collaborate on
Client
Zeftron
Industry
Ecommerce & Retail
Service
Mobile App Development
project overview
Challenges
Complexity in Color Selection
Users find it challenging to match colors captured with their camera to the closest colors in the product library.
Inadequate User Experience
Users face difficulties with slow or unresponsive scrolling when browsing image thumbnails, leading to frustration and time loss.
Solutions
Retail stores converted
Integrated camera functionality, enabling search via image, and developed algorithms to match captured colors to the closest color groups in the library
Deployed virtual PABX solution
Utilized efficient algorithms and UI/UX design principles to ensure smooth and responsive scrolling through image thumbnails.
Outcomes
Immediate boost in sales
Accurate color matching through camera integration allows users to find the closest colors to their samples, improving accuracy by 90%.
Reduced lead time
Users now spend less time and effort finding the right colors, improving overall satisfaction by 40
project overview
Challenges
Closure of retail stores
due to lockdown, leading to a surge in online orders, which caused order congestion in both company-operated, and third-party warehouses
Heavy reliance on retail
95% of sales on retail vs 5% on e-commerce
Solutions
Retail stores converted
to mini-warehouses that fulfill online orders using inventory management solutions by connecting the stores' existing point-of-sale (POS) systems to Magento web store
Deployed virtual PABX solution
across a network of 100 stores nationwide for virtual order receiving by the store staff & integrating with 3PLs for seamless deliveries from stores to customer’s doorstep
Outcomes
Immediate boost in sales
using virtual sales and ecommerce order fulfillment by store staff
Reduced lead time
of ecommerce order fulfillment by 15 hours, and overall logistics cost by 30%. Set a new trend in the industry by doing virtual sales during COVID-19 lockdown
case studies
Revolutionizing Ice Cream Delivery – A Seamless Integration as end-to-end solutions partner
case studies
Revolutionizing Ice Cream Delivery – A Seamless Integration as end-to-end solutions partner